Key Features
Accepts INSTAX MINI instant film
Fujinon 60mm lens with selfie mirror
Auto exposure and auto flash
Dedicated selfie/telephoto mode
Optical viewfinder
Two AA batteries
Dedicated to the joy of living in the moment, the FUJIFILM INSTAX MINI 12 instant film camera offers easy-to-use controls and quickly produces unforgettable credit card-sized photos. It is ready to go with a simple twist of the lens. The zoom mode and selfie mirror make the camera ideal for portraits and portraits, and the camera's auto flash system allows you to capture shots in dimly lit environments.

Designed with a flexible and bright color output, GVM has improved the capabilities of the 200W Pro SD200B Bi-Color LED Monolight. The Pro version is a sturdy aluminum-constructed monolight suitable to light up most scenarios with its extended bi-color punch of 2700 to 6800K. Compact and versatile, the Pro SD200B ensures natural and faithful colors and provides intuitive onboard and remote control. The fixture can be powered worldwide with the included power supply, but it can also run using an optional power supply box combined with two separately available V-mount batteries.

Strong Output
A great fit for photo sessions, video work, and live broadcast setups, the Pro SD200B's maximum brightness is up to 34,200 lux at 3.3' with its included reflector (6800K).
Consistent Brightness and Color Accuracy
The light has an innovative algorithm that maintains consistent brightness for all color temperatures with smooth dimming from 0 to 100%. Users can accurately adjust the brightness by 0.1% so they can get exactly the right brightness level for what they want. Besides that, a high CRI/TLCI of 97 ensures advanced proficiency in color reproduction.
Lighting Modes and Effects
Select from three operating modes: CCT, source matching, and special effects. Twelve built-in lighting simulations include lightning, CCT cycle, candle, bad bulb, TV, paparazzi, explosion, breathing light, strobe, flame, fireworks, and welding. Additionally, 12 different styles of light sources are available to quickly match your shooting scenes.
Local, App, and DMX Control
You can easily control the unit onboard or remotely via an app. The fixture connects via Bluetooth and can be controlled in groups with GVM brand devices that support mesh networking. For advanced users and more complex studio setups, it also supports DMX-512 control mode with 8- and 16-bit precision.
Active Cooling
The Pro SD series is equipped with built-in fans that deliver efficient heat dissipation with three modes, including smart, high, and silent.
Widely Compatible
Bowens compatibility allows it to be used with a wide range of modifiers, which makes this LED a versatile tool for your lighting needs.
Additional Benefits
200W powerful light source
Built-in rear handles
Lightweight, suitable for both indoor and outdoor shooting
Includes padded carry case for storage and transport

Designed with a flexible and bright color output, GVM has improved the capabilities of the 300W Pro SD300B Bi-Color LED Monolight. The Pro version is a sturdy aluminum-constructed monolight suitable to light up most scenarios with its extended bi-color punch of 2700 to 6800K. Compact and versatile, the Pro SD300B ensures natural and faithful colors and provides intuitive onboard and remote control. The fixture can be powered worldwide with the included power supply, but it can also run using an optional power supply box combined with two separately available V-mount batteries.

Strong Output
A great fit for photo sessions, video work, and live broadcast setups, the Pro SD300B's maximum brightness is up to 51,100 lux at 3.3' with its included reflector (6800K).
Consistent Brightness and Color Accuracy
The light has an innovative algorithm that maintains consistent brightness for all color temperatures with smooth dimming from 0 to 100%. Users can accurately adjust the brightness by 0.1% so they can get exactly the right brightness level for what they want. Besides that, a high CRI/TLCI of 97 ensures advanced proficiency in color reproduction.
Lighting Modes and Effects
Select from three operating modes: CCT, source matching, and special effects. Twelve built-in lighting simulations include lightning, CCT cycle, candle, bad bulb, TV, paparazzi, explosion, breathing light, strobe, flame, fireworks, and welding. Additionally, 12 different styles of light sources are available to quickly match your shooting scenes.
Local, App, and DMX Control
You can easily control the unit onboard or remotely via an app. The fixture connects via Bluetooth and can be controlled in groups with GVM brand devices that support mesh networking. For advanced users and more complex studio setups, it also supports DMX-512 control mode with 8- and 16-bit precision.
Active Cooling
The Pro SD series is equipped with built-in fans that deliver efficient heat dissipation with three modes, including smart, high, and silent.
Widely Compatible
Bowens compatibility allows it to be used with a wide range of modifiers, which makes this LED a versatile tool for your lighting needs.
Additional Benefits
300W powerful light source
Built-in rear handles
Lightweight, suitable for both indoor and outdoor shooting
Includes padded carry case for storage and transport

Combining variable color with control and power options, the Pro SD400B Bi-Color LED Monolight from GVM is a sturdy aluminum-constructed monolight suitable to light up most scenarios. This powerful 400W light delivers improved performance with a bi-color punch of 2700 to 6800K. Compact yet robust, the Pro SD400B ensures natural and faithful colors and provides intuitive onboard and remote control. The fixture can be powered worldwide with the included power supply, but it can also run on two separately available V-mount batteries.

Controller Box
The light's controller unit features a bright LCD screen and analog knobs for adjusting the light settings. It also supports DMX and has two V-mount battery plates, making it possible to use the Pro SD400B on locations where AC power isn't available. A clamp is supplied for attaching the controller to a light stand.
Strong Output
A great fit for photo sessions, video work, and live broadcast setups, the Pro SD400B delivers great brightness with its included reflector. At 6800K, it outputs 69,400 lux at 3.3'.
Consistent Brightness and Color Accuracy
The light has an innovative algorithm that maintains consistent brightness for all color temperatures with smooth dimming from 0 to 100%. Users can accurately adjust the brightness by 0.1% so they can get exactly the right brightness level for what they want. Besides that, a high CRI/TLCI of 97 ensures advanced proficiency in color reproduction.
Lighting Modes and Effects
Select from three operating modes: CCT, source matching, and special effects. 12 built-in lighting simulations include lightning, CCT cycle, candle, bad bulb, TV, paparazzi, explosion, breathing light, strobe, flame, fireworks, and welding. Additionally, 12 different styles of light sources are available to quickly match your shooting scenes.
Local, App, and DMX Control
You can easily control the unit onboard using the controller unit or remotely via an app. The fixture connects via Bluetooth and can be controlled in groups with GVM brand devices that support mesh networking. For advanced users and more complex studio setups, it also supports DMX-512 control mode with 8- and 16-bit precision.
Active Cooling
The Pro SD series is equipped with built-in fans that deliver efficient heat dissipation with three modes, including smart, high, and silent.
Widely Compatible
Bowens compatibility allows it to be used with a wide range of modifiers, which makes this LED a versatile tool for your lighting needs.
Additional Benefits
400W powerful light source
Built-in rear handles
Suitable for both indoor and outdoor shooting
Includes carry case for storage and transport

Combining variable color with control and power options, the Pro SD500B Bi-Color LED Monolight from GVM is a sturdy aluminum-constructed monolight suitable to light up most scenarios. This powerful 500W light delivers improved performance with a bi-color punch of 2700 to 6800K. Compact yet robust, the Pro SD500B ensures natural and faithful colors and provides intuitive onboard and remote control. The fixture can be powered worldwide with the included power supply, but it can also run on two separately available V-mount batteries.

Controller Box
The light's controller unit features a bright LCD screen and analog knobs for adjusting the light settings. It also supports DMX and has two V-mount battery plates, making it possible to use the Pro SD500B on locations where AC power isn't available. A clamp is supplied for attaching the controller to a light stand.
Strong Output
A great fit for photo sessions, video work, and live broadcast setups, the Pro SD500B delivers great brightness with its included reflector. At 6800K, it outputs 81,500 lux at 3.3'.
Consistent Brightness and Color Accuracy
The light has an innovative algorithm that maintains consistent brightness for all color temperatures with smooth dimming from 0 to 100%. Users can accurately adjust the brightness by 0.1% so they can get exactly the right brightness level for what they want. Besides that, a high CRI/TLCI of 97 ensures advanced proficiency in color reproduction.
Lighting Modes and Effects
Select from three operating modes: CCT, source matching, and special effects. 12 built-in lighting simulations include lightning, CCT cycle, candle, bad bulb, TV, paparazzi, explosion, breathing light, strobe, flame, fireworks, and welding. Additionally, 12 different styles of light sources are available to quickly match your shooting scenes.
Local, App, and DMX Control
You can easily control the unit onboard using the controller unit or remotely via an app. The fixture connects via Bluetooth and can be controlled in groups with GVM brand devices that support mesh networking. For advanced users and more complex studio setups, it also supports DMX-512 control mode with 8- and 16-bit precision.
Active Cooling
The Pro SD series is equipped with built-in fans that deliver efficient heat dissipation with three modes, including smart, high, and silent.
Widely Compatible
Bowens compatibility allows it to be used with a wide range of modifiers, which makes this LED a versatile tool for your lighting needs.
Additional Benefits
500W powerful light source
Built-in rear handles
Suitable for both indoor and outdoor shooting
Includes carry case for storage and transport

Combining variable color with control and power options, the Pro SD650B Bi-Color LED Monolight from GVM is a sturdy aluminum-constructed monolight suitable to light up most scenarios. This powerful 650W light delivers improved performance with a bi-color punch of 2700 to 6800K. Compact yet robust, the Pro SD650B ensures natural and faithful colors and provides intuitive onboard and remote control. The fixture can be powered worldwide with the included power supply, but it can also run on two separately available V-mount batteries.

Controller Box
The light's controller unit features a bright LCD screen and analog knobs for adjusting the light settings. It also supports DMX and has two V-mount battery plates, making it possible to use the Pro SD650B on locations where AC power isn't available. A clamp is supplied for attaching the controller to a light stand.
Strong Output
A great fit for photo sessions, video work, and live broadcast setups, the Pro SD650B delivers great brightness with its included reflector. At 6800K, it outputs 116,000 lux at 3.3'.
Consistent Brightness and Color Accuracy
The light has an innovative algorithm that maintains consistent brightness for all color temperatures with smooth dimming from 0 to 100%. Users can accurately adjust the brightness by 0.1% so they can get exactly the right brightness level for what they want. Besides that, a high CRI/TLCI of 97 ensures advanced proficiency in color reproduction.
Lighting Modes and Effects
Select from three operating modes: CCT, source matching, and special effects. 12 built-in lighting simulations include lightning, CCT cycle, candle, bad bulb, TV, paparazzi, explosion, breathing light, strobe, flame, fireworks, and welding. Additionally, 12 different styles of light sources are available to quickly match your shooting scenes.
Local, App, and DMX Control
You can easily control the unit onboard using the controller unit or remotely via an app. The fixture connects via Bluetooth and can be controlled in groups with GVM brand devices that support mesh networking. For advanced users and more complex studio setups, it also supports DMX-512 control mode with 8- and 16-bit precision.
Active Cooling
The Pro SD series is equipped with built-in fans that deliver efficient heat dissipation with three modes, including smart, high, and silent.
Widely Compatible
Bowens compatibility allows it to be used with a wide range of modifiers, which makes this LED a versatile tool for your lighting needs.
Additional Benefits
650W powerful light source
Built-in rear handles
Suitable for both indoor and outdoor shooting
Includes carry case for storage and transport

The time has come for Godox to improve one of its most popular flashes by introducing the AD600Pro II All-in-One Outdoor Flash. Designed to enhance your workflow, the long-awaited successor to the AD600Pro provides one-tap sync functionality with the brand's separately available X3 trigger. This means that synchronization between the devices is quickly achieved without complications. The AD600Pro II is a versatile tool compatible with several TTL systems including Canon, Nikon, Sony, FUJIFILM, Olympus, Panasonic, Pentax, and Leica. Keeping some characteristics of its previous version, such as 600Ws and 0.01-0.9 sec recycling time, the AD600Pro II offers flash durations from 1/220 to 1/11,760 sec, a wider output range from 1/1 to 1/512, and a clear, optimized TFT color screen for intuitive onboard control. One of the upgrades of this second version is the addition of a bi-color LED modeling light that can be used to help aid composition or as an alternative light source.

Key Features
For Select LED Monolights
Bowens-Type Mount
Quick Setup and Breakdown
4-Rod Rectangular Design
Inner Baffle, Front Diffuser
Includes Fabric Grid and Carrying Case

Key Features
For Vloggers and Content Creators
Magnetic AI Tracker, 10-Level Fill Light
Detachable Remote Control
Integrated Extension Rod and Tripod
10.6 oz Load Capacity
2.3 to 3.9" Smartphone Clamp Width
iSteady 8.0 Stabilization
Built-In Battery, 13-Hour Runtime

Key Features
For Vloggers and Content Creators
Magnetic AI Tracker, 10-Level Fill Light
Detachable Remote Control
Integrated Extension Rod and Tripod
10.6 oz Load Capacity
2.3 to 3.9" Smartphone Clamp Width
iSteady 8.0 Stabilization
Built-In Battery, 13-Hour Runtime

This single pack of FUJIFILM INSTAX Square Monochrome Instant Film contains 10 sheets of instant black & white film that is compatible for use with the FUJIFILM INSTAX Square series of cameras or INSTAX Square printers. This film features neutral gray tonality and normal contrast with natural shadow and highlight response when used under daylight or electronic flash lighting conditions. A refined grain structure provides high image sharpness and clarity as well as a versatile ISO 800 film speed for use with a wide variety of subjects. Each sheet of film produces a glossy image that is surrounded by a simple white border. Quick, instant developing is possible when working in temperatures between 41-104°F.

Contains 10 sheets of rainbow-hued INSTAX Square Rainbow instant film and 10 sheets of INSTAX Square Black instant film with black borders, for use with Instax Square cameras and printers.
Rainbow film features ISO 800 speed and refined grain for sharp images and vivid color reproduction under daylight or flash.
Black border Instax Square film for fans of the dark frame aesthetic who prefer the bigger square format.
Both films produce high-quality instant 1:1 square-format prints.

This 7artisans Photoelectric 25mm f/0.95 is a bright and fast lens that provides a 35mm-equivalent focal length of 37.5mm when used on FUJIFILM X-mount cameras. The speed of the lens is well-suited for working in low-light conditions and provides increased control over depth of field for isolating subject matter and using selective focus techniques. Complementing these features are three ultra-low dispersion elements, which control chromatic aberrations and color fringing in order to produce high clarity and color accuracy. The manual focus design of the lens permits working with subjects as close as 9.8" away, and this lens sports a 13-blade diaphragm that contributes to a pleasing bokeh quality.

Prime lens well-suited for everyday shooting of subjects including street, landscape, portraiture, and reportage.
Extremely fast f/0.95 maximum aperture suits working in low-light conditions and also offers great control over depth of field for isolating subject matter using selective focus techniques.
Three ultra-low dispersion elements suppress chromatic aberrations and distortions for a high degree of sharpness and even illumination throughout the aperture range.
Manual focus design permits smooth and refined control with a minimum focusing distance of 9.8".
A 13-blade diaphragm contributes to a smooth and pleasing bokeh quality.

Compact and versatile, the black Fujifilm X-mount 25mm f/1.8 from 7artisans Photoelectric is an all-manual lens well-suited for portraiture, reportage, and everyday shooting requiring a natural field of view. The bright f/1.8 maximum aperture benefits working in a variety of lighting conditions and offers greater control over depth of field for isolating subjects with selective focus. Multilayer coatings have been applied to individual glass elements to suppress flare and ghosting, improving contrast and color fidelity in strong lighting conditions. Additionally, a rounded 12-blade diaphragm produces pleasing bokeh.


Compact prime is designed for APS-C-format Fujifilm X-mount mirrorless cameras and provides a 37.5mm equivalent focal length.
Bright f/1.8 maximum aperture benefits working in difficult lighting conditions and also offers improved control over depth of field for selective focus applications.
A multilayer coating has been applied to individual elements to reduce flare and ghosting, improving contrast and color accuracy.
Manual focus design permits working with subjects as close as 7.1" away.
The rounded 12-blade diaphragm contributes to smooth, pleasing bokeh.

The 4mm f/2.8 Circular Fisheye Lens from 7artisans Photoelectric provides FUJIFILM X-mount mirrorless cameras with an extremely wide 225° angle of view in a compact form factor. As a circular fisheye, this lens is characterized by its noticeable distortion, and the greater-than-180° angle of view enables making 360° stitched panoramas with just two shots. Well-suited for low-light conditions, the lens sports a bright f/2.8 maximum aperture, and its manual focus design permits working with subjects as close as 3.3" away for close-up shooting. Additionally, the lens's lightweight design makes it well-suited for use on drones and gimbals.

The ultra-wide-angle 4mm f/2.8 prime is designed for FUJIFILM X-mount mirrorless cameras and provides a 6mm equivalent focal length.
Bright f/2.8 maximum aperture is well-suited to working in low and difficult lighting conditions.
An exceptionally wide 225° angle of view along with a circular fisheye design produces a highly distorted image for creative applications as well as the potential to stitch normal images together for full 360° panoramas.
Manual focus design offers a minimum focusing distance of 3.3 inches.
Its lightweight and small design makes this lens suitable for use on drones and gimbals.

A flexible optic for Fujifilm X-mount mirrorless cameras, the 50mm f/1.8 lens from 7artisans is an especially compact portrait-length prime lens. Featuring a bright f/1.8 maximum aperture, this lens strikes an ideal balance between portability and speed to make it well-suited for everyday shooting. Complementing image quality, a multi-layer coating has been applied to reduce ghosting and flare to realize greater contrast and color fidelity, especially when working in harsh lighting and backlit conditions. The manual focus design allows you to work with subjects as close as 1.6' away, and its 12-blade diaphragm creates a smooth, rounded bokeh quality.

Portrait-length prime is designed for APS-C-format Fujifilm X-mount mirrorless cameras and offers a 75mm equivalent focal length.
Bright f/1.8 maximum aperture benefits working with shallow depth of field and selective focus techniques and also suits photographing in low-light conditions.
Multi-layer coating has been applied to individual elements and reduces flare and ghosting to produce greater contrast and color accuracy when working in strong lighting conditions.
Manual focus design permits working with subjects as close as 1.6'.
Depth of field and distance scales aid pre-focusing and zone-focusing techniques.
The rounded 12-blade diaphragm contributes to a pleasing bokeh quality.

Characterized by its fast design, the black, Sony E-mount 55mm f/1.4 lens from 7artisans is a compact portrait-length prime well-suited for available-light photography. Its bright f/1.4 maximum aperture benefits working in low lighting and also enables isolating subject matter using selective focus and shallow depth of field. The six-element, five-group optical design is enhanced with a multi-layer coating that helps to suppress flare and ghosting for improved contrast and color rendering in various lighting conditions. Additionally, the manual focus design of the lens permits working with subjects as close as 1.1' away, and its 14-blade diaphragm contributes to a pleasing bokeh quality.

Portrait-length prime is designed for APS-C-format Sony E-mount mirrorless cameras and offers an 82.5mm equivalent focal length.
A bright f/1.4 maximum aperture benefits working with shallow depth of field and selective focus techniques; it also suits photographing in low-light conditions.
Multi-layer coating has been applied to individual elements and reduces flare and ghosting to produce greater contrast and color accuracy when working in strong lighting conditions.
Manual focus design permits working with subjects as close as 1.1'.
Depth of field and distance scales aid pre-focusing and zone-focusing techniques.
Rounded 14-blade diaphragm contributes to a pleasing bokeh quality.

This 7Artisans 6mm f/2 Fisheye Lens is built for APS-C sensors and delivers a 220° angle of view, producing dramatic fisheye distortion and fully immersive panoramic compositions. Designed as a manual-focus prime, it offers precise, responsive control for users who prefer hands-on operation.

Low-Light Performance & Smooth Bokeh
Its bright f/2 maximum aperture allows for good performance in low light and lets users creatively control the background blur, while the adjustable f/16 minimum aperture helps achieve more depth and starburst effects when reduced. A nine-blade diaphragm contributes to a smooth, rounded bokeh.
10 Elements in 8 Groups
The lens is made up of 10 parts arranged in 8 groups, which includes two special elements that reduce color distortion and two that bend light well, helping to keep images sharp throughout the entire frame.
Suitable for Close-Ups
The lens focuses exceptionally close, with a 3.9" minimum focusing distance, making it ideal for exaggerated close-ups and experimental perspective work.

With an expansive 190° angle of view, the 7.5mm f/2.8 II Fisheye Lens from 7artisans is an all-manual lens capable of producing unique perspectives and creative distortions. The lens's f/2.8 maximum aperture benefits working in various lighting conditions while maintaining a small and lightweight form factor for handheld shooting. This updated version has 11 glass pieces arranged in 9 groups made from HOYA glass, including 3 special elements that help reduce color mistakes and enhance image quality compared to the earlier model. Multi-layer coatings have been applied to individual glass elements to suppress flare and ghosting for improved contrast and color fidelity when working in strong lighting conditions. The lens has an all-metal body and features a built-in petal-shaped lens hood to help reduce flare while protecting the front element.

Optical Performance
An ultra-wide fisheye lens provides an 11.3mm full-frame equivalent focal length to APS-C mirrorless cameras with FUJIFILM X mounts
Fisheye design renders a 190° angle of view to produce a distinct visual appeal characterized by dramatic distortion and a creative depiction of space
The bright f/2.8 maximum aperture suits working in a variety of lighting conditions and contributes to the sleek form factor
Multi-layer coating applied to individual elements reduces flare and ghosting for greater contrast and color accuracy
7-blade diaphragm contributes to a smooth and pleasing bokeh quality
Design
Manual focus design permits working with subjects as close as 5.9" away
Mechanical aperture adjustment with de-clicked aperture ring
A built-in lens hood helps to prevent stray light from causing flare

Providing a 35mm-equivalent focal length of 15mm and a broad 105.3° angle of view, this FUJIFILM X-mount 7Artisans 10mm f/2.8 AF Lens is a prime wide-angle lens ideally suited for interior, architectural, landscape, travel, and astrophotography. With 11 elements in 10 groups, including two aspherical, three extra-low dispersion, and two high refractive index elements, this lens reduces chromatic aberrations and distortions in order to produce sharper images.

Designed for APS-C-format FUJIFILM X-mount mirrorless cameras, this lens provides a 15mm equivalent focal length.
The seven-blade diaphragm’s bright f/2.8 aperture is suitable for low-light conditions and creating depth-of-field effects.
A dedicated AF/MF switch on the lens body allows for quick and easy transitions between autofocus and manual focus.
The lens has a 62mm front filter thread, allowing for the use of standard filters like polarizers and ND filters.
Weighing approximately 8.1 oz, the robust, all-metal body is built for durability and portability.
For future compatibility, a USB-C port is included to allow users to perform firmware updates.